In the ever-evolving landscape of B2B marketing, the methods used to measure success are undergoing significant transformation.
Snapchat is bringing fans closer to Super Bowl LIX through an expanded partnership with the NFL, introducing a new Creator Program, augmented reality (AR) features, and...
Meta is taking a major step toward greater transparency in its advertising ecosystem by expanding its AI disclosure policies.
Rakuten, a leading Cash Back shopping platform, has launched Programmatic Loyalty, an innovative advertising solution that combines AI and Rakuten’s...
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