According to a press release, Pizza Hut tried “Underground Deliveries” in New York City to promote “Teenage Mutant Ninja Turtles: Mutant Mayhem” on Aug. 2.
Ninja Turtles
Pizza Hut is teaming up with the renowned media series “Teenage Mutant Ninja Turtles: Mutant Mayhem” in an effort to celebrate the characters’ roots and pizza-loving tendencies. The collaboration features Teenage Mutant Ninja Turtles: Pizza Power, an augmented reality game, and underground delivery to New York City subway stations.
The Turtles will feature in a TV commercial for the campaign, and the brand will also make a cameo appearance in the movie.
