Disney ad sales chief Rita Ferro handed the mic to Serena Williams at the network’s annual pitch to advertisers Tuesday night, and sports dominated for 45 minutes.
Sports
Disney enlisted the likes of Serena Williams, Angel Reese, Breanna Stewart, Pat McAfee, Donovan Mitchell, Caleb Williams, Peyton Manning, Damar Hamlin, Kim, and Khloe Kardashian, The Bachelor’s Jesse Palmer, and Ryan Seacrest to attract female sports fans and sponsors.
Disney+ presents previews of upcoming series, teasers, and Shogun.
