Hyundai Motor has renewed its sponsorship of the World Archery Federation’s flagship events for three more years. The announcement extends the collaboration for another 10 years.
Hyundai And World Archery
World Archery’s annual international circuit is called the Hyundai Archery World Cup. It comprises four stages and a final tournament. Berlin, Germany will host the 2023 tournament, while Gwangju, Korea will host the 2025 tournament for the Hyundai World Archery Championships. The 2024 Olympic Games will be held in Paris, and this year’s competition serves as the main qualifying event.
Hyundai Motor has agreed to sign up for an additional four years as the official sustainability partner of World Archery, recognizing their shared goal of achieving carbon neutrality and demonstrating social responsibility.
Prof. Dr. Ugur Erdener, President of the World Archery Federation said about this partnership: “This extension celebrates the longstanding partnership between Hyundai Motor and World Archery while looking firmly to the future, as both organizations strive to act as trailblazers in sustainability and inspiring societal change.”.
Jaehoon (Jay) Chang, President and Chief Executive Officer of Hyundai Motor said in a press release “We are pleased to announce that Hyundai will continue sponsoring prominent tournaments of this most exquisite sport that comes with an extensive history. By partnering up with World Archery, we hope to contribute to the advancement of the sport and further expand its base.”.