According to a news release, KFC has opened the first outdoor basketball court in the world that is heated and covered throughout the winter months in Toronto, Canada.
The World’s First Winterized Outdoor Basketball Court
KFC Canada’s newest activation will be open from Jan. 26 to Feb. 22 at The Bentway, a public space below a highway in Toronto. All proceeds will go to Jump Thru Hoops, an organization meant to develop young talent.
Consumers will be able to save $5 when they spend $25 on game nights starting Feb. 13 through the KFC App and on KFC.ca.
