Pinterest has unveiled its annual Pinterest Predicts report for 2025, offering a glimpse into the trends that are set to dominate next year.
With a proven track record of 80% accuracy in its forecasts, Pinterest’s predictions are eagerly anticipated by consumers, brands, and advertisers alike.
This year’s report highlights a clear shift towards bold self-expression and maximalism, with trends spanning home décor, fashion, beauty, food, and travel. From cherry-red aesthetics to quirky chaos cakes, Pinterest foresees a vibrant, statement-making year ahead.
Key Trends for 2025
- Nesting Parties Replace Baby Showers
Expect a reimagined pre-baby celebration focused on preparing homes for new arrivals with practical elements like freezer meals and diaper bouquets. - Travel: Mountain Escapes
Forget crowded cities—2025 will see travelers embracing remote, mountainous retreats for a breath of fresh, thin air. Pinterest is even partnering with Marriott Bonvoy to offer exclusive alpine vacation bundles. - Fashion Forward
Seeing Double: Coordinated outfits for friends and couples will dominate group chats and social feeds.
Moto Boho: A blend of leather, fringe, and bohemian flair will redefine casual chic.
Fisherman Aesthetic: Maritime-inspired looks, from cable-knit sweaters to sardine tattoos, are on the rise.
- Maximalist Décor
Mixing bold patterns, eclectic prints, and layers of vibrant colors will define interior design, while sustainability takes center stage with trends like “solar punk houses” and upcycled furniture. - Food and Beverage Innovations
The culinary world will embrace the bizarre with chaos cakes and pickle-inspired treats, pushing boundaries of creativity and flavor. - Rococo Revival in Celebrations
Inspired by Marie Antoinette, lavish weddings and parties featuring corset gowns, ornate tablescapes, and whimsical details will take center stage.
To celebrate the launch, Pinterest is offering exclusive trend drops from December 9–13, including 14-carat tooth gems, personalized chaos cakes, and custom-designed pufferfish purses. Top brands like Wayfair and Marriott Bonvoy are joining forces with Pinterest to bring these trends to life through unique giveaways and immersive events.
One standout offering includes a “Peak Travel Concierge” in New York City, where visitors can receive curated mountain-inspired gifts, further emphasizing Pinterest’s vision of 2025 as a year of bold exploration and creativity.
With over 500 million monthly users, Pinterest’s insights are a reflection of its extensive reach and deep understanding of emerging consumer preferences. The 2025 trends are heavily influenced by Gen Z, yet resonate across all generations, ensuring widespread adoption. By merging creativity with data, Pinterest continues to shape the future of style, culture, and innovation.
