Google has started a digital coaches program across the US for SMBs to cater to their needs better. With this nationwide launch, Google aims to make SMBs’ experience more convenient and efficient.
Google Digital Coaches Program
The initiative aims to connect small and medium-sized businesses to certified digital coaches. These coaches will help these businesses improve their online presence and attract more customers.
Google said in their blog post “Trained in partnership with Main Street America, these new coaches will work with businesses in their home states, with a focus on those that operate in small towns and rural communities. Digital Coaches will offer ongoing workshops on topics designed to help small businesses grow and thrive, including connecting with customers, selling online, and improving productivity – all for free.”.
Google will increase their database of businesses, services, and goods that can be promoted in search, leading to more revenue and improved listings for businesses.