Digital Strategy

Amazon.com is set to integrate shopping ads into Snapchat, allowing U.S. users of the social media platform to purchase select...

OpenAI has announced a temporary halt to new subscriptions and upgrades to its ChatGPT Plus service, a move prompted by...

Amazon has entered the European Union's regulatory spotlight with the European Commission demanding detailed information on its compliance with the...

GroupM, a leading media investment company, has announced a collaborative initiative with Google to explore alternatives to third-party cookies through...

TikTok is broadening the horizons of its Marketing Partners Program by incorporating ad agencies that exhibit a high level of...

In a transformative move for social media analytics, Talkwalker has introduced its Next Generation Social Listening platform, marking a milestone...

OpenAI introduced during DevDay a series of innovative updates and offerings, including the introduction of the more efficient and cost-effective...

Meta is introducing a new global policy that mandates transparency for digital manipulations in political and social issue advertisements on...

Marvel Studios' latest cinematic endeavor, "The Marvels," directed by Nia DaCosta, is creating waves of positive buzz, countering initial skepticism....

In an endeavor to emphasize the symbiosis between humans and AI, Ernst & Young (EY) has unveiled its innovative marketing...