Pinterest and Condé Nast Entertainment New Partnership
As part of the partnership, Vogue and Architectural Digest will create over 160 original videos timed to Pinterest’s major events, such as Wedding Season, Back to School, Summer and Fashion Week in February.
Pinterest has been investing heavily in new content in order to attract the most innovative and interesting concepts to the site, concepts that will ultimately generate more interest among Pinners.
Condé Nast Entertainment is one of the first and largest Pinners and content creators on Pinterest, with over 40 profiles that have collectively amassed millions of page views.
Beginning this month, Vogue will grant readers exclusive behind-the-scenes access to Paris, London, Milan and New York Fashion Week.