For a marketing effort targeted towards smaller and mid-sized streamers, HelloFresh and streaming service provider StreamElements have teamed up.
HelloFresh and StreamElements’ Collaboration
Participating streamers get custom product links, branded overlays and visuals, and access to exclusive content. HelloFresh expects that the agreement would demonstrate to companies and marketers outside of the gaming industry the reach of its platform.
Over 10,000 creators have already taken part in HelloFresh sponsorships through Streamelements. A Streamy Award nomination has been made for StreamElements’ collaboration with HelloFresh.
The Streamy Awards are a well-known award show for the online video sector that YouTube sponsors.
“We’re not very well-known in the business side of the world, but we’re incredibly dominant when it comes to livestreaming sponsorships.”
