The company has decided to move Waze from its own independent ads system to Google’s, and as a result, there will be job cutbacks.
Waze will be transitioning to Google’s advertising system, which will have repercussions for the company’s sales and marketing efforts, as well as its operations and analytics. The fact that Waze employs more than 500 people was revealed in a statement provided to The Verge. Waze’s brand, app, and community all stand to benefit from Google’s continued dedication to its development.
Several months have passed since Google’s announcement that it would incorporate Waze into its Geo team, which is responsible for producing services and products such as Google Maps, Google Earth, and Street View.