YouTube is broadening the horizons for creators by extending its Partner Program to more regions, introducing more inclusive eligibility thresholds for monetization.
In a significant move, YouTube is democratizing content monetization, allowing a wider range of creators to benefit from its revenue-sharing and fan funding features.
The platform has revised the YouTube Partner Program (YPP) to enable creators to monetize their content sooner and with less stringent requirements.
Emerging YouTubers now have a path to early monetization once they hit the new, accessible benchmarks: 500 subscribers, three public uploads in the last 90 days, and either 3,000 watch hours over the past year or 3 million Shorts views in the same period.
This update is a boon for creators looking to leverage fan funding options like channel memberships and Super Chat, as well as YouTube Shopping to promote merchandise.
Initially, the updated YPP access is rolling out to select countries, including the U.S., U.K., Canada, Taiwan, and South Korea, with plans to extend these opportunities globally.
Aspiring creators in these regions can now enjoy the fruits of their labor earlier in their YouTube careers and are set up for further success as they can seamlessly transition to full YPP benefits upon meeting the traditional eligibility criteria.
This expansion reflects YouTube’s recognition of the diverse ways creators contribute to the platform and their need for more flexible monetization tools. By lowering barriers and enhancing access to monetization, YouTube is reinforcing its commitment to support creator growth at every stage.