The delivery business offers users a fresh take on entertainment by promoting their smartphones as the ultimate source of their food supply.
30-Second Commercial
A new commercial for Instacart emphasizes the convenience of using the service on mobile devices. In the 30-second commercial, customers’ mobile devices morph into the fresh food they’ve been craving.
The Grammy-winning musician and rapper Lizzo was recruited earlier this year to star in a lighthearted commercial highlighting the convenience of grocery delivery over the phone.