Reddit is unveiling major changes with a twofold approach: refining the Reddit Gold feature and launching a fresh program to monetarily reward notable contributors, including moderators, for their meaningful engagements on the platform.
Reddit Gold, which originated as a means for users to award others by purchasing and presenting a symbolic golden icon next to commendable posts, has undergone several transformations. Most notably was the introduction of coins, facilitating a plethora of awards, gold being a prominent one.
In the latest rendition, the platform has streamlined the awarding procedure. Users can simply long press the upvote icon on mobile or hover over it on desktop to access six gold award options, with prices ranging from $1.99 to $49.00. A distinct golden upvote icon will replace the standard upvote upon awarding gold. The modernized gold feature will make its debut on Reddit’s native mobile apps for specific communities, with further expansion in the pipeline and a web introduction planned later in the year.
Meanwhile, the newly announced Reddit Contributor Program is set to be a game-changer. This initiative aims to financially reward qualifying Reddit members, inclusive of moderators, for their valuable content and active participation. Eligibility criteria encompass age restrictions (18 and above), location limitations (initially limited to the US), maintaining an account in good standing, and several other conditions. Those qualifying and enrolling can anticipate monthly payments based on the karma they garner and gold they procure.
The Contributor Program is launching today, accessible to US users on all Reddit interfaces. Those keen to explore can find it via their profile menu. If the prerequisites align, users can swiftly move through the verification phase to start monetizing their contributions.
With these dynamic shifts, Reddit underscores its dedication to fostering a more engaged and rewarded community. Recognizing and compensating active contributors not only elevates user morale but also cements Reddit’s commitment to fostering a thriving digital ecosystem.
