A new “boost” feature for tweets seems to have been introduced by Twitter. This would allow for quick and easy promotion of tweets, without the need for an extensive ad campaign.
Boost Your Tweet
The new boosting feature for tweets shared by Jonah Manzano would be accessible from within the tweet itself. You can simply tap, select your own budget for the boost, choose your audience, and then you can confirm your selection.
Although this feature is new, it’s very similar to the Quick Promote feature, but it’s much easier to use. The user interface for promoting tweets has been improved.
