WhatsApp has introduced new enhancements to its sticker offerings, making it easier for users to express themselves through personalized and engaging content.
The messaging platform has integrated with GIPHY, allowing users to search and share a vast collection of stickers directly within the app. By simply tapping the sticker icon, users can now find relevant stickers using text or emoji without leaving their chats.
In addition to the GIPHY integration, WhatsApp has expanded its Custom Sticker Maker to Android users, a feature that has already been popular on iOS.
This tool lets users create personalized stickers from their photos or customize existing ones with options like cropping, adding text, and drawing. These custom stickers are automatically saved in the sticker tray for easy access and sharing.
WhatsApp is also leveraging AI to offer more creative options. The platform now includes AI-generated stickers through Meta AI, available on iPhone and Android in the U.S., with additional support for Spanish and Bahasa Indonesia on Android. This feature allows users to create unique, AI-driven stickers tailored to their needs.
To better manage sticker collections, WhatsApp has introduced organization features that allow users to preview new sticker packs and reorganize their sticker tray by moving favorite stickers to the top or deleting unwanted ones.
WhatsApp’s expanded sticker features demonstrate a strong focus on user personalization, offering marketers innovative ways to engage audiences with creative and interactive content.