X is stepping up its efforts to combat automated bots by enhancing its ID verification process. Recent code developments in the app suggest the introduction of new verification components.
With bots and fake accounts often skewing metrics, this move could provide a cleaner, more authentic engagement landscape on X. Being aware of these shifts is crucial for marketers who want real-time engagement analytics.
According to sources like X News Daily, X plans to incorporate a feature in the account details section that will confirm an account’s ID verification status. In addition, X will also introduce an interface detailing the specifics of its ID validation prerequisites.
For this intricate process, users would be required to submit a recent selfie along with a government-approved identification. To manage this colossal task, particularly considering its vast user base, X is reportedly considering a collaboration with au10tix, a third-party company specializing in ID verifications.
X’s stride towards robust ID verification reinforces its commitment to authentic user engagement and trustworthiness. This initiative not only aims to curb the proliferation of bots but also enhances the credibility of the platform. Marketers should welcome this change, as it paves the way for more genuine interactions and reliable data.