#ShortsFriends Program Is Available
YouTube hopes that by interconnecting their Shorts, they can increase their creators’ exposure and viewership.
Joining the Shorts Community gives you access to a bigger group of creators. You can work together with them to promote similar works.
YouTube said in their blog post “Our YouTube Shorts Creator Community is nothing without our wonderful network of creators. We are able to cultivate and connect creators much in part to working collaboratively with them to build the community together. Many of the rising stars in our Shorts Community come from referrals from fellow Shorts creators.”.
To ensure that Shorts uploads reach their intended audience on the platform, YouTube is enhancing networks of associated Shorts creators to better organize and classify the content.