Amazon Luna, Amazon’s cloud gaming service, is expanding its reach in collaboration with LG Electronics. The service is set to feature on LG Smart TVs, specifically the 2021-2023 models with webOS6.0/22/23. This fresh integration caters to customers in the US, Canada, Germany, and the UK.
For avid gamers using LG Smart TVs, this partnership spells convenience. Users can effortlessly jump into their preferred games on Luna right from the Home Screen Game Card on 2023 LG Smart TVs. Those using the 2021-2022 LG Smart TV models can tap into Luna’s gaming universe by downloading the Luna app from the LG Content Store.
Amazon has ensured that its integration with LG offers an enhanced gaming experience. Amazon Prime members get an added advantage with access to globally-renowned games like Fortnite. Besides the freebies, Luna’s varied subscription models open the doors to a universe of gaming content. Subscribing to Luna+ introduces players to a broad spectrum of genres. Moreover, Ubisoft enthusiasts can sync their accounts, diving into specific Ubisoft PC games they’ve purchased previously. Ubisoft+ Multi Access and Jackbox Games further amplify the gaming suite, adding AAA titles and family-friendly games to the mix.
Initiating this gaming journey is straightforward for LG Smart TV users. Download the Luna app or access it from the designated Home Screen Game Card, depending on the TV model. Once logged into the Amazon account, gamers can connect the Luna Controller or any compatible Bluetooth-enabled controller. Alternatively, using the Luna phone controller app transforms both iPhone and Android phones into game controllers.
In the competitive gaming landscape, this integration signifies Amazon Luna’s commitment to accessibility and user convenience.
We observe that partnerships like these reinforce the evolving landscape of home entertainment. It underscores the growing importance of cloud gaming in shaping the future of digital recreation. For marketers, it presents an opportunity to tap into a thriving ecosystem where technology and entertainment intersect seamlessly.