Imagine the PossiBITLYties
The campaign will feature various clients ranging from small businesses to larger enterprises like Modus Brewing, Record Store Day, and Koozie Group.
Tara Robertson, Chief Marketing Officer at Bitly said: “We are extremely excited to introduce “Imagine the PossiBITLYties” across a variety of regions, industries and mediums. Whether you’re a small business or a Fortune 500 company, creating personalized experiences for your audiences and customers, both online and offline, is vital to your success. As the only Connections Platform on the market, our goal is to showcase the new and powerful ways our products are being used, and to provide inspiration to businesses looking for new ways to connect with their own customers. With Bitly, the possibilities are limitless.”.
The “Imagine the PossiBITLYties” ad will run on several platforms – Out-Of-Home, digital, video, and audio – from April 20 to June 30. MediaSmith is the official media buyer and produces all creative assets in-house.