ADVERTISING

Beginning in March 2023, Google Ads will begin informing advertisers of future changes to location targeting across all campaign types.

WPP, a British advertising agency owning GroupM, Grey and Ogilvy, has predicted stronger advertising growth for 2023 thanks to signs...

Improved analytics and brand exclusions are just two of the new capabilities Google introduces in Google's Performance Max campaigns.

The league is expecting that by becoming a substantial investment for Apple, its profile would be elevated, as it often...

The global market for mobile advertising is expected to rise by $290.16 billion with a growth of 49% according to...

A word of caution to marketers to beware of fake ads testimonials, such as those in commercials claiming affiliation with...

Google has added tools to its Display & Video 360 platform for managing connected TV (CTV) advertising campaigns on platforms...

The new Android Privacy Sandbox develops innovative advertising technologies to improve users security and privacy by enabling tailored advertising experiences.

Pinterest introduced an online education system called Pinterest Academy. It's an online learning tool designed to help you become a...

According to Axios's reporting, Yahoo management have planned massive layoffs across the company's ad tech division by cutting 20% of...