Pearpop, a social marketplace for partnerships, is introducing “Boost Mode” to transform creator content into effective paid advertisements.
Brand Dashboard
Through the Brand Dashboard, the functionality enables businesses to track organic success in real-time and add paid amplification to top-performing pieces. Pearpop’s business model is distinct from TikTok’s “TikTok Creative Challenge,” which calls for content submission and rewards producers based on the success of their videos.
Since its introduction, the site has generated $34 million in capital and attracted well-known businesses and celebrities.
