Digital Strategy

In a pivotal move, Integral Ad Science (IAS), a renowned global platform for media measurement and optimization, has collaborated with...

In a significant development, esteemed cognac brand Hennessy and the National Basketball Association (NBA) have declared the continuation of their...

In a significant joint announcement, Toyota and the National Football League (NFL) revealed a multi-year sponsorship agreement, positioning Toyota as...

Paris Hilton, renowned pop culture icon and businesswoman, has sealed a content and commerce collaboration with Elon Musk's X platform.

Intuit Mailchimp, a top email marketing and automation brand, has joined forces with Wix.com, a leading global SaaS platform for...

Apple has swiftly responded to customer concerns by releasing an iOS 17 software update aimed at resolving overheating issues experienced...

Snap Inc. has announced its decision to discontinue the AR Enterprise project (ARES), emphasizing the challenges faced in keeping up...

Zefr is elevating its advertising collaboration with TikTok, offering advertisers an enhanced brand suitability optimization experience.

Navigating the intricate web of today's consumer journey has never been more demanding. Traditional models often give credit to the...

WhatsApp is setting new communication standards with its Channels feature, now available in over 150 nations.