Tag: Nielsen

YouTube continues to solidify its dominance in the entertainment landscape, becoming the first streaming platform to capture over 10% of ...

Nielsen, a renowned leader in audience analytics, has unveiled findings from its 2023 Consumer Survey Report that pose significant challenges ...

Samsung Ads is introducing an innovative solution called 'Sponsored Row,' aimed at content partners seeking to enhance their content's visibility ...

Tubi, Fox Corporation's ad-supported video-on-demand platform, has reported 74 million monthly active users and close to 4 billion streaming hours ...

Meta conducted a recent study analyzing the impact of its video formats, like Reels, on the advertising campaigns' immediate and ...

The Nielsen ONE platform is a step forward in advertising and content measurement since it gives a unified and standardized picture of advertisements ...