Digital Strategy

Snapchat has launched a new third-party brand safety and suitability measurement solution in partnership with Integral Ad Science (IAS). This...

WPP and IBM have announced a groundbreaking business-to-business (B2B) marketing solution powered by IBM's AI and data platform watsonx.

Fox Corporation and global ad tech leader The Trade Desk have expanded their partnership to enhance advertising innovation across Fox's...

Apple is set to integrate ChatGPT into its ecosystem, bringing the AI's capabilities to iOS, iPadOS, and macOS later this...

X has announced that its Grok AI chatbot is now available to European users following an agreement with EU regulators....

Universal Music Group (UMG), a global leader in music-based entertainment, and TikTok have announced a comprehensive licensing agreement, heralding a...

Integral Ad Science, a global media measurement and optimization platform, has announced a groundbreaking integration with Roblox, a leading immersive...

GrowthLoop has announced a strategic partnership with TransUnion, global information and insights company renowned for its robust identity graph.

Constant Contact, a renowned digital marketing and automation platform catering to small businesses and nonprofits, has announced an innovative partnership...

Uber Eats is setting the stage for an innovative delivery service in Tokyo, Japan, by harnessing the capabilities of autonomous...