• About
  • Advertise
  • Privacy & Policy
  • Contact
Wednesday, May 14, 2025
VeryBriefly | Marketing and AI News
ADVERTISEMENT
  • HOME
  • TOP STORIES
    Snapchat and NFL Transform Super Bowl LIX With AR and Exclusive Content

    Snapchat and NFL Transform Super Bowl LIX With AR and Exclusive Content

    Meta Expands AI Labels on Ads for Greater Transparency

    Meta Expands AI Labels on Ads for Greater Transparency

    Amazon Nova Brings Affordable AI Creativity To Businesses

    Amazon Nova Brings Affordable AI Creativity To Businesses

    OpenAI Launches Sora Turbo to Redefine Video Creation

    OpenAI Launches Sora Turbo to Redefine Video Creation

    Amazon Debuts Haul For Products Under $20

    Amazon Debuts Haul For Products Under $20

    Bing Webmaster Tools Now Offers 16 Months of Search Performance Data

    Bing Webmaster Tools Now Offers 16 Months of Search Performance Data

  • SOCIAL MEDIA
    • All
    • Influencers
    LinkedIn Reveals Insights on Evolving B2B Marketing Measurement

    LinkedIn Reveals Insights on Evolving B2B Marketing Measurement

    LinkedIn Expands Video Features as Engagement Surges

    LinkedIn Expands Video Features as Engagement Surges

    WhatsApp Introduces New Chat Features for 2025

    WhatsApp Introduces New Chat Features for 2025

    TikTok Celebrates Black Creators for Black History Month

    TikTok Celebrates Black Creators for Black History Month

    Instagram Introduces Trial Reels for Content Testing

    Instagram Introduces Trial Reels for Content Testing

    WhatsApp Upgrades Calling Features for the Holidays

    WhatsApp Upgrades Calling Features for the Holidays

  • ADVERTISING
    • All
    • Ad Tech
    • Display Advertising
    • OOH Advertising
    • Paid Search
    • Traditional Advertising
    Google Ads’ Biggest Offer Yet_ Get Up to $3,600 in Free Ad Credit—Limited Time!

    Google Ads’ Biggest Offer Yet: Get Up to $3,600 in Free Ad Credit—Limited Time!

    PlayersTV Expands Reach with AI Adtech Integration

    PlayersTV Expands Reach with AI Adtech Integration

    Google Expands AdSense Anchor Ads With New Collapsible Option

    Google Expands AdSense Anchor Ads With New Collapsible Option

    AdSense to Deprecate Inbox Notifications by November 2024

    AdSense to Deprecate Inbox Notifications by November 2024

    Google Introduces Ads in AI Overviews and Google Lens

    Google Introduces Ads in AI Overviews and Google Lens

    TikTok Launches Search Ads Campaign for Keyword Targeting

    TikTok Launches Search Ads Campaign for Keyword Targeting

  • MARKETING
    • All
    • Content Marketing
    • Digital Marketing
    • Digital Strategy
    • Email Marketing
    Rakuten Launches Industry-First Programmatic Loyalty Solution

    Rakuten Launches Industry-First Programmatic Loyalty Solution

    NBA and X Renew Partnership to Boost Fan Experiences

    NBA and X Renew Partnership to Boost Fan Experiences

    Brandwatch Introduces AI-Powered React Score for Enhanced Brand Management

    Brandwatch Introduces AI-Powered React Score for Enhanced Brand Management

    Meta Restricts Sensitive Data Sharing for Business Tools

    Meta Restricts Sensitive Data Sharing for Business Tools

    Roblox Enhances Parental Controls With New Features

    Roblox Enhances Parental Controls With New Features

    Google Chrome Introduces New AI Tools and Productivity Features

    Google Chrome Introduces New AI Tools and Productivity Features

  • SEO
    TikTok's Rising Popularity As A Search Engine Among Gen Z

    TikTok’s Rising Popularity As A Search Engine Among Gen Z

    Google Wraps Up Mobile-First Indexing Initiative

    Google Wraps Up Mobile-First Indexing Initiative

    Google Bolsters STEM Learning With Search And Lens Upgrades

    Google Bolsters STEM Learning With Search And Lens Upgrades

    Ahrefs To Drop Top 15% Data-Consuming Legacy Subscriptions

    Ahrefs To Drop Top 15% Data-Consuming Legacy Subscriptions

    Google Unveils AI-Powered Image Generation In Search

    Google Unveils AI-Powered Image Generation In Search

    Google Unveils SEO Made Easy YouTube Series For Enhanced Website Performance

    Google Unveils “SEO Made Easy” YouTube Series For Enhanced Website Performance

  • OPINION
    Are Spotify Ads Annoying On Purpose?

    Are Spotify Ads Annoying On Purpose?

    Is Twitter (X) Advertising Worth It?

    Is Twitter (X) Advertising Worth It?

    Can Threads Kill X (Twitter)?

    Can Threads Kill X (Twitter)?

    The Rising Importance Of Mobile Optimization

    The Rising Importance Of Mobile Optimization

    Short Form Content Is On The Rise Like Never Before

    Short Form Content Is On The Rise Like Never Before

    Revealing Asia And Europe’s Divergent Marketing Strategies

    Revealing Asia And Europe’s Divergent Marketing Strategies

  • LEADERS
    Karine Teffah

    Karine Teffah

    Katie Wollrich

    Katie Wollrich

    Will Misselbrook

    Will Misselbrook

    Diego Figueroa

    Diego Figueroa

    Vat Tann

    Vat Tann

    Noel Hamill

    Noel Hamill

  • CAMPAIGN
No Result
View All Result
  • HOME
  • TOP STORIES
    Snapchat and NFL Transform Super Bowl LIX With AR and Exclusive Content

    Snapchat and NFL Transform Super Bowl LIX With AR and Exclusive Content

    Meta Expands AI Labels on Ads for Greater Transparency

    Meta Expands AI Labels on Ads for Greater Transparency

    Amazon Nova Brings Affordable AI Creativity To Businesses

    Amazon Nova Brings Affordable AI Creativity To Businesses

    OpenAI Launches Sora Turbo to Redefine Video Creation

    OpenAI Launches Sora Turbo to Redefine Video Creation

    Amazon Debuts Haul For Products Under $20

    Amazon Debuts Haul For Products Under $20

    Bing Webmaster Tools Now Offers 16 Months of Search Performance Data

    Bing Webmaster Tools Now Offers 16 Months of Search Performance Data

  • SOCIAL MEDIA
    • All
    • Influencers
    LinkedIn Reveals Insights on Evolving B2B Marketing Measurement

    LinkedIn Reveals Insights on Evolving B2B Marketing Measurement

    LinkedIn Expands Video Features as Engagement Surges

    LinkedIn Expands Video Features as Engagement Surges

    WhatsApp Introduces New Chat Features for 2025

    WhatsApp Introduces New Chat Features for 2025

    TikTok Celebrates Black Creators for Black History Month

    TikTok Celebrates Black Creators for Black History Month

    Instagram Introduces Trial Reels for Content Testing

    Instagram Introduces Trial Reels for Content Testing

    WhatsApp Upgrades Calling Features for the Holidays

    WhatsApp Upgrades Calling Features for the Holidays

  • ADVERTISING
    • All
    • Ad Tech
    • Display Advertising
    • OOH Advertising
    • Paid Search
    • Traditional Advertising
    Google Ads’ Biggest Offer Yet_ Get Up to $3,600 in Free Ad Credit—Limited Time!

    Google Ads’ Biggest Offer Yet: Get Up to $3,600 in Free Ad Credit—Limited Time!

    PlayersTV Expands Reach with AI Adtech Integration

    PlayersTV Expands Reach with AI Adtech Integration

    Google Expands AdSense Anchor Ads With New Collapsible Option

    Google Expands AdSense Anchor Ads With New Collapsible Option

    AdSense to Deprecate Inbox Notifications by November 2024

    AdSense to Deprecate Inbox Notifications by November 2024

    Google Introduces Ads in AI Overviews and Google Lens

    Google Introduces Ads in AI Overviews and Google Lens

    TikTok Launches Search Ads Campaign for Keyword Targeting

    TikTok Launches Search Ads Campaign for Keyword Targeting

  • MARKETING
    • All
    • Content Marketing
    • Digital Marketing
    • Digital Strategy
    • Email Marketing
    Rakuten Launches Industry-First Programmatic Loyalty Solution

    Rakuten Launches Industry-First Programmatic Loyalty Solution

    NBA and X Renew Partnership to Boost Fan Experiences

    NBA and X Renew Partnership to Boost Fan Experiences

    Brandwatch Introduces AI-Powered React Score for Enhanced Brand Management

    Brandwatch Introduces AI-Powered React Score for Enhanced Brand Management

    Meta Restricts Sensitive Data Sharing for Business Tools

    Meta Restricts Sensitive Data Sharing for Business Tools

    Roblox Enhances Parental Controls With New Features

    Roblox Enhances Parental Controls With New Features

    Google Chrome Introduces New AI Tools and Productivity Features

    Google Chrome Introduces New AI Tools and Productivity Features

  • SEO
    TikTok's Rising Popularity As A Search Engine Among Gen Z

    TikTok’s Rising Popularity As A Search Engine Among Gen Z

    Google Wraps Up Mobile-First Indexing Initiative

    Google Wraps Up Mobile-First Indexing Initiative

    Google Bolsters STEM Learning With Search And Lens Upgrades

    Google Bolsters STEM Learning With Search And Lens Upgrades

    Ahrefs To Drop Top 15% Data-Consuming Legacy Subscriptions

    Ahrefs To Drop Top 15% Data-Consuming Legacy Subscriptions

    Google Unveils AI-Powered Image Generation In Search

    Google Unveils AI-Powered Image Generation In Search

    Google Unveils SEO Made Easy YouTube Series For Enhanced Website Performance

    Google Unveils “SEO Made Easy” YouTube Series For Enhanced Website Performance

  • OPINION
    Are Spotify Ads Annoying On Purpose?

    Are Spotify Ads Annoying On Purpose?

    Is Twitter (X) Advertising Worth It?

    Is Twitter (X) Advertising Worth It?

    Can Threads Kill X (Twitter)?

    Can Threads Kill X (Twitter)?

    The Rising Importance Of Mobile Optimization

    The Rising Importance Of Mobile Optimization

    Short Form Content Is On The Rise Like Never Before

    Short Form Content Is On The Rise Like Never Before

    Revealing Asia And Europe’s Divergent Marketing Strategies

    Revealing Asia And Europe’s Divergent Marketing Strategies

  • LEADERS
    Karine Teffah

    Karine Teffah

    Katie Wollrich

    Katie Wollrich

    Will Misselbrook

    Will Misselbrook

    Diego Figueroa

    Diego Figueroa

    Vat Tann

    Vat Tann

    Noel Hamill

    Noel Hamill

  • CAMPAIGN
No Result
View All Result
VeryBriefly | Marketing and AI News
No Result
View All Result

Athletes And Celebs Face Ban In Canada’s Ontario iGaming Ads

Ed Abbas by Ed Abbas
September 5, 2023
Reading Time: 2 mins read
Athletes And Celebs Face Ban In Canada's Ontario iGaming Ads
18
SHARES
907
VIEWS
Share on FacebookShare on TwitterShare on LinkedIn

The Alcohol and Gaming Commission of Ontario (AGCO) will ban athletes in internet gaming ads from February 28, 2024, and limit celebrity endorsements appealing to youth.

This move comes after the AGCO’s observation during Ontario’s inaugural year of an open and regulated igaming market. Recognizing the possible dangers posed by marketing strategies that leverage athletes and youth-oriented celebrities, the commission has taken deliberate steps to mitigate the risks to minors.

AGCO to ban athletes in Ontario’s igaming advertising to protect minors: https://t.co/Tb3yMqhPa7 #newsrelease pic.twitter.com/GN2hqDe2Nz

— AGCO (@Ont_AGCO) August 29, 2023
Source (AGCO X Account)

In 2023, extensive consultations took place, garnering opinions from an array of stakeholders such as public health entities, mental health organizations, experts in responsible gambling, gaming operators, marketing groups, and the general public. The consensus supported the notion that curbing the use of athletes and celebrity faces in advertisements can act as a significant deterrent, protecting susceptible young minds from the allure of online gambling.

Ontario’s gaming operators, as per the revised standards, are now restricted from using both active and retired athletes in their igaming promotions. The only exception would be to champion responsible gambling messages. The update goes further to limit the presence of influential figures, be it celebrities, social media personalities, or even animated characters, particularly if they are perceived to resonate with minors. This stringent approach is a departure from the previous rule that primarily targeted content designed to charm younger demographics.

Tom Mungham, the AGCO’s CEO and Registrar, shed light on the motive behind these amendments. He noted the profound impact celebrities and athletes can have on the young populace, emphasizing the commission’s intensified efforts to shield Ontario’s younger generation from the seductions of online betting.

In an era of omnipresent digital marketing, the AGCO’s proactive steps signify a laudable attempt to prioritize the well-being of younger audiences. By reining in the influential power of celebrated figures, Ontario is ensuring a safer online environment, highlighting the importance of responsible advertising in the digital age.

Tags: AdvertisingAGCO

Related Posts

X Unveils Exclusive Webinar to Empower Advertisers
Display Advertising

X Unveils Exclusive Webinar to Empower Advertisers

April 19, 2024
Meta Unveils Lead Generation Ad Tips for Marketers
Display Advertising

Meta Unveils Lead Generation Ad Tips for Marketers

April 19, 2024
Kia America Set For Super Bowl Showcase With All-Electric EV9 SUV
Display Advertising

Kia America Set For Super Bowl Showcase With All-Electric EV9 SUV

January 23, 2024

Recent News

Google Ads’ Biggest Offer Yet_ Get Up to $3,600 in Free Ad Credit—Limited Time!

Google Ads’ Biggest Offer Yet: Get Up to $3,600 in Free Ad Credit—Limited Time!

March 7, 2025
Rakuten Launches Industry-First Programmatic Loyalty Solution

Rakuten Launches Industry-First Programmatic Loyalty Solution

February 13, 2025
LinkedIn Reveals Insights on Evolving B2B Marketing Measurement

LinkedIn Reveals Insights on Evolving B2B Marketing Measurement

February 12, 2025
Snapchat and NFL Transform Super Bowl LIX With AR and Exclusive Content

Snapchat and NFL Transform Super Bowl LIX With AR and Exclusive Content

February 11, 2025
VeryBriefly White Logo

We bring you the best marketing news, trends, tips in a bite-size email newsletter delivered to your inbox for FREE!

Follow Us

Browse by Category

  • Ad Tech
  • ADVERTISING
  • CAMPAIGN
  • Content Marketing
  • Digital Marketing
  • Digital Strategy
  • Display Advertising
  • Email Marketing
  • Influencers
  • LEADERS
  • LIBRARY
  • MARKETING
  • OOH Advertising
  • OPINION
  • Paid Search
  • REVIEW
  • SEO
  • SOCIAL MEDIA
  • TOP STORIES
  • Traditional Advertising
  • WEEKLY BRIEF

Recent News

Google Ads’ Biggest Offer Yet_ Get Up to $3,600 in Free Ad Credit—Limited Time!

Google Ads’ Biggest Offer Yet: Get Up to $3,600 in Free Ad Credit—Limited Time!

March 7, 2025
Rakuten Launches Industry-First Programmatic Loyalty Solution

Rakuten Launches Industry-First Programmatic Loyalty Solution

February 13, 2025
  • About
  • Advertise
  • Privacy & Policy
  • Contact

© 2024 | VeryBriefly Inc. | All Rights Reserved

No Result
View All Result
  • HOME
  • TOP STORIES
  • SOCIAL MEDIA
  • ADVERTISING
  • MARKETING
  • SEO
  • OPINION
  • LEADERS
  • CAMPAIGN

© 2024 | VeryBriefly Inc. | All Rights Reserved

This website uses cookies. By continuing to use this website you are giving consent to cookies being used. Visit our Privacy and Cookie Policy.