ADVERTISING

Heinz is turning up the heat – but not too much – in its latest marketing campaign. A clear response...

Guinness has launched a fresh advertising blitz that brings NFL legends Joe Montana and Joe Burrow to the forefront to...

As the summer heat rises in the Hamptons, brands are making their presence felt in more ways than one. This...

TikTok, the global sensation, isn't just about music and dance videos anymore. A massive 74% of impulse buys related to...

Microsoft Ads has introduced a leniency period for advertisers undergoing the Advertiser Identity Verification (AIV) process.

Google Ads is set to end the use of Enhanced cost-per-click (eCPC) for Shopping campaigns starting this October.

In a stark reminder about the challenges of online ad placements, at least 19 brands found their ads placed adjacent...

In a bid to broaden its revenue streams and match rival Uber's ad progression, Lyft unveiled a range of fresh...

Set to kick off on August 14, McDonald’s is leaning into its vast pop culture footprint with the launch of...

The upcoming holiday season is promising a dynamic shift in shopper behavior, with 74% of consumers planning their shopping well...