Digital Marketing

According to new research, Meta Platforms and Google's combined share of the worldwide digital advertising industry has decreased to 43.9%...

Although total app installs increased by 10% in 2022 compared to the previous year, this figure reflects a deceleration from...

Ad spending fell for the seventh month in a row in November, a trend that reflects continuous industry-wide budget cuts,...

Meta has quietly gone about its business, avoiding the spotlight as it continues to push into the next level, while...

KFC has announced KFC Street Football in honor of this partnership.

The Advertiser Friendly Guidelines, which specify what material can be monetized in the app, have been updated by YouTube.

One of the biggest marketing campaigns for the streaming service this year, Spotify Wrapped, is a gift that keeps on...

TikTok is providing businesses with more tools to help them understand their audiences and how to serve customers more efficiently.

Brands that are effective at using social media reveal the secrets behind their success. In the Social Skills video series,...